Tag: Kerala bath towel

A Closer Look at YATTA Cotton Thorthu Bath Towels In most Indian homes, towels are not a luxury item. They are everyday essentials used multiple times a day, across seasons, and by every member of the family. Yet, many modern towels sold today are thick, bulky, slow to dry, and poorly suited for Indian weather…

In a world cluttered with thick, heavy towels that take forever to dry, an ancient secret from the coast of Kerala, India, is making a powerful comeback. It’s called the Thorthu (or Thorth), and it’s more than just a bath towel. It’s a symbol of a minimalist, sustainable, and incredibly practical way of life. Whether you’re an…